Episode 207: The Future of TikTok, Twitter, and More

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Jeremy Goldman is the author of Going Social and Getting to Like, a former Inc. columnist, and the founder of digital consultancy Firebrand Group. In addition to FUTUREPROOF. he serves as the Director of Marketing & Commerce Briefings at Insider Intelligence.

It seems like the world of social media keeps on evolving—and the business of social media has been changing quite a bit over the last few years. To discuss that, we wanted to turn to Jasmine Enberg. She’s a principal analyst covering social media at Insider Intelligence, the leading research, data and insights provider Jeremy happens to work at when he’s not bringing you this very podcast.

On this episode, we unravel the complexities around TikTok, its bans outside the US and at the state level, its influence on young users, and the potential xenophobia in the discourse surrounding it.

We also discuss the impact of Linda Yaccarino’s appointment as Twitter’s new CEO, and explore the future of social media, and how generative AI could play a major part. So, join us for an intriguing conversation

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