Episode 162: Letting Go of the Future & Adapting a Flux Mindset (ft. futurist April Rinne)

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Jeremy Goldman is the author of Going Social and Getting to Like, a former Inc. columnist, and the founder of digital consultancy Firebrand Group. In addition to FUTUREPROOF. he serves as the Director of Marketing & Commerce Briefings at Insider Intelligence.

A World Economic Forum Young Global Leader and ranked one of the “50 Leading Female Futurists” in the world by Forbes, April Rinne (pronounced Rih-Nee) is a trusted advisor to well-known brands and organizations including Airbnb, Nike, Intuit, the World Bank, as well as governments ranging from Singapore to South Africa, Canada to Colombia, Italy to India. 

April’s also the author of Flux: 8 Superpowers for Thriving in Constant Change, which came out in 2021 and centers on what I think is a fascinating topic: Change! Humans very much struggle with change; especially change we did not choose! We resist it, we fear it, and we mistakenly believe we can control it. April writes that when we accept change as a feature, not a bug of the system, it catalyzes insights and opportunities for individual, organizational, and societal success. 

We talk to her about her book, the eight flux superpowers she’s identified, the concept of a portfolio career, and how organizations can benefit from flux mindsets. 

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